Thursday, July 12, 2012

Mezamashii Run Project

A few months back, I got a rather cryptic email from someone asking for my mailing address with an explanation that they could not provide an explanation for the request.  I scratched my head and finally I played along and gave up my info.  After sent my information, I held my breath and waited for someone to scare the pants off me by showing up at my door wearing a ski mask.  Thankfully, that didn't happen.  Rather, an invitation showed up in my mailbox inviting me to be a founding member of Mizuno's Mezamashii Run Project.

What the heck is the Mezamashii Run Project? 
(Taken directly from the Mizuno website)
The Mezamashii Run Project is an effort by Mizuno to help create a more euphoric running experience — a more "brilliant" run — for more runners everywhere. The word "mezamashii" means "eye-opening" or "brilliant" in Japanese — it's a word that captures the euphoric feeling of a brilliant run.

I was honored to be a founding member and I was even more excited to learn that I would get to try out some new shoes.  I received a free pair of Mizuno Wave Alchemy 12 Running shoes.  Honestly, I don't know that I have ever tried on a pair of Mizuno shoes so I didn't know what to expect.  For as long as I can remember, I have been a Saucony girl and habits are hard to break.  I spoke to a fit specialist and he helped me decide on the model that would fit my needs (see above).

I was excited to see the delivery and I ripped the shoes out of the box.  I picked them up and immediately my skeptical side started judging them.  The shoes looked great but they were extremely light.  I always am in shoes that are either a stability or motion control shoe and they resemble bricks (and feel like bricks).  In fact, I was once told as a selling point that my usual brick like shoes were for the "heavy-set" runner.  Nice selling point, huh?  Not only were my new shoes light as a feather, they did not look like my normal Flintstone shoes.  I liked them a lot, but I honestly wondered if they would work for me especially since I didn't try them on in a store. 

I tried them on and walked around my house in them for a bit. 
Not bad. 
I jogged in place.
Hmmmm....I don't hate them
Ran up and down my stairs and did jumping jacks (with the windows wide open for the neighbors to see)
These may have potential

The true test was going to be a normal run in them.  I have since ventured out on a couple of different runs wearing the new shoes and I am SHOCKED.  I LOVE THEM!!!!  Honestly, I was prepared to write them off before I tried them based on how light they were.  I could not deny that they were comfortable and extremely supportive.  My calves did not cramp and my knees did not hurt.  I loved how light they were and my legs showed me the appreciation by running a few miles faster than I normally do.  Well, I don't know if I can credit the shoes for running faster, but my point is that my feet did not feel weighted down.  I think I have found my new normal, these shoes were fantastic.  The one thing I worried about the most ended up being my favorite part of the shoe.

What the Mezamashii Run Project has taught me.....don't knock something until you try it.  Mizuno believes in their product so much that they gave out shoes knowing once you try them you will love them.

Running a marathon in brand spanking new shoes = not too brilliant (I did this)
Not training for a marathon= not brilliant at all (...and this too)
Putting shoes on runners for real feedback rather than spending tons of money on models and advertising=

Interested in the Mezamashii Run Project?
To participate, visit and click APPLY FOR AN INVITE to sign up for the weekly giveaway.

Thank you to Mizuno for outfitting me with free shoes.  The opinion are my own.  Thank you Mizuno for the invite, you have won me over!


Jess said...

You're the 2nd or 3rd person that I've read about this with. I may have to check these new shoes out! I've never run in Mizuno before, but my two fave sports bras are Mizuno. I suppose if they can I trust them with my sweater bunnies, I can trust them with my feet!

Teamarcia said...

So glad you like them. Mizunos are my all-time favorites!

Megsie said...

The next time I need shoes I will definitely try them!

Diana said...

"Flintstone shoes".....cracked me up!

Hmmm, I've been a Nike girl-have tried Saucony and they sucked for me, I may have to give the Mizunos a looking at....

Carolina John said...

I LOVE Mizuno's. It's all I run in. I've tried other brands but just keep going back.

Anonymous said...

I love Mizuno also. That is all I wear for running or softball.

Jay Zass

Tish said...

Great review. Makes me want them, though I just got a new pair of Nikes. Maybe next time!

Hostpph said...

Well, Even though we are afraid that people with that kind of information can use it with ulterior motives. We have a lot of information online (Specially in Social Networks) that people can access them easily.